S01E11 Brand deal negotiation secrets every creator should know

[VIDEO PODCAST AVAILABLE ON YOUTUBE] Imagine this: You’ve just landed a brand deal and the client has sent over the contract. You open the document but realize that they sent over another creator’s contract to you by mistake. This creator has the same number of followers as you, same engagement rate, but they're getting paid 10x what you’re getting paid for the exact same campaign. How could this happen? Simple: The other creator is a better negotiator and you need to up your game. Today, we’re talking about brand deal negotiation secrets every creator should learn.

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Small Steps Big Moves is a podcast on the business of influence and content creation, hosted by Carmen Sognonvi. Every Thursday, we release a brand-new episode jam-packed with practical, real-world information that creators and influencers need to know. We tackle topics like how much to charge for brand deals, how to get an influencer manager, negotiation secrets every creator should know, money mistakes to avoid, tips and tricks of the industry and so much more. Plus, we'll be sitting down with some of our favorite creators to learn from them practical strategies you can apply in your own career. 

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